Information Architecture Planning
Before you optimize your site for search engines, its vital to optimize it for usability. If visitors can’t find what they are seeking, they will leave and never return. Many web development firms rely on clients to determine information architecture (site navigation). At Grow! we work with clients and their web development firms to create a user-friendly navigation system that helps visitors locate the information they seek quickly and efficiently. As part of our IA planning work we also make recommendations for SEO in the navigation. For more information on our IA planning package get in touch today!